The Contour of Luxury Fall/Winter 2018 | Page 388

Alexis Day Alexis Day I know a tall order, do you I know that that it is it a is tall order, but but do you envision ‘57 ‘57 Chocolate Chocolate eventually eventually envision affecting Ghana’s position affecting Ghana’s position in in the the global luxury chocolate market global luxury chocolate market for for producing great chocolate? producing great chocolate? Chocolate ‘57 ‘57 Chocolate is definitely of our This This is definitely one one of our visions. When decided visions. When we we first first decided to embark on this journey together, to embark on this journey together, Ghana predominantly known Ghana was was predominantly known as as a cocoa growing nation, a chocolate a cocoa growing nation, not not a chocolate nation. However, because of ‘57 Chocolate nation. However, because of ‘57 Chocolate other “chocolatepreneurs”, Ghana and and other “chocolatepreneurs”, Ghana is is gradually catching world’s attention. gradually catching the the world’s attention. By By manufacturing finished goods creating manufacturing finished goods and and creating jobs, striving to move Ghana up the cocoa jobs, we we are are striving to move Ghana up the cocoa value chain. do not solely want to known be known value chain. We We do not solely want to be for for producing great cocoa great chocolate as well. producing great cocoa but but great chocolate as well. It It is our hope Ghana Africa’s is our hope that that one one day day Ghana will will host host Africa’s first first largest chocolate show, similar to the London Chocolate largest chocolate show, similar to the London Chocolate show or Salon du Chocolat in Paris where chocolate show or Salon du Chocolat in Paris where craft craft chocolate makers from across globe would gather in Ghana to create makers from across the the globe would gather in Ghana to create share knowledge, experiences, of course chocolate! and and share knowledge, experiences, and and of course chocolate!