The Atlanta Lawyer May 2017 - Page 17

but here is mine: If the app does not do something your users will want to avail themselves of at least once a week, just go with a mobile- optimized website. Many of the apps reviewed had little to no ratings or reviews, which means that either people are not using them, or they are not down- loading them for that reason. Apps can be costly, unless you have an over-eager summer intern with a background in computer science, you probably do not have the time to expend building and running your own app. Some firms have had their apps built for them, but there is still the issue of running and resolving app bugs and glitches when there are more pressing mat- ters in the office. Most importantly, Mazzone urges you to know the target market for your app. Per- sonal injury lawyers may find more success with an app, as they can draw many parallels from popular insurance company app features, such as photo uploading, and docu- ment scanning components. The exciting thing about apps is that the opportunities are endless, and your app could be the next innova- tive legal trend. If you are still on the fence, checking out a couple of your competitors is as easy as a search in the App Store. If you end up deciding against developing your own app, I would still suggest downloading the top hit returned from searching “law firms” which is a game called “Escape the Me- sothelioma Law Firms” and is sure to give you a laugh. ▪ From the Board The Atlanta Lawyer asked the Editorial Board and the Atlanta Bar Board of Directors this question: "Now that the I-85 bridge is up and running, can you give your hindsight view of life when it was col- lapsed and/or how does it feel now that the bridge has reopened?" Here's what they said: Hon. Diane Bessen "For us I-75ers, not having I-85 traffic headed into town was fabulous. Felt like ATL did in 1980’s." Hamida Jackson-Little "I live and work in Alpharetta. I avoided driving any further south than Buckhead for the time being." Maggie Vath They say necessity is the mother of invention. The I-85 collapse forced many of us to rethink our daily commutes and to get creative. I worked remotely, commuted off hours, and learned some new short cuts. Megan Hodgkiss "I am so glad that the I-85 bridge has re-opened, and ahead of schedule. Atlanta traffic is bad enough; all of the extra congestion made for even longer commutes and traffic headaches.." Micha el Jablonski "I try not to drive as a general rule. Two years ago I started using a bicycle for most trips. The I-85 problem has had minimal impact on my commute." Richard Caplan "I am one of the too few, the proud, the MARTA riders. So while the train was sometimes more crowded because of the bridge collapse, my commute was largely unchanged. Thus, my answer is essentially the same to the unasked question of how my commute changed after the Great Atlanta Ice Storm of 2014: not much.." The Official News Publication of the Atlanta Bar Association THE ATLANTA LAWYER 17