5. Where do you find inspiration?
Maya: Everywhere, I am always looking for it.
Meena: people like Richard Branson do have a strong impact
on me. I am talking about the kind of inspiration that helps you
achieve your goals which is something very important to me: I
3. Are the three of you included in the design process, and if so,
how do you manage to incorporate each of your styles?
Maya: Whenever I design anything, I think of how Meena or Zeenat
would wear it or style it. I come up with an idea, develop it, and
then share it with Zeenat and we take it from there.
Meena: I get some hints of what they are working on, but usually
they leave it as a surprise till the end.
Zeenat: Maya and I work together in the designing process. And
designing Jewellery is not as easy as it sounds. There is a process
that we have. What I can share with you is that Maya usually starts
sketching and then I come along and consult, add on it and give
her a clearer direction This is where we sit and start step 2.
share my inspiration and learnings with my sales team.
Zeenat: Inspiration can come from anywhere. You have many
factors/ obstacles/ emotions. Everything can inspire you. But it’s
not scheduled so make sure you always have a notepad. Even in
the middle of the night when you’re half asleep.
6. What is your favourite aspect of being a jewellery designer?
Maya: My favourite aspect of being a jewellery designer is when I
can clearly see my collection ( in my head) , when my pieces are
fresh out of the oven ( it’s like giving birth every time) and then
when I see the reaction of our clients when they try on our pieces,
this connection creates an immediate bond beween us because
clients are able to see, to feel and appreciate the same thing we
saw and this is priceless.
4. How has your cultural background influenced your creativity?
Zeenat: Translating words into pieces and clients appreciating
Maya: When we are designing pieces, we are sharing our stories
and understanding these pieces
and parts of our personal moments and our beingness. Coming
from 2 different cultures is omni-present in our collections, you 7. How do you hope women will feel when wearing your
will find mixes and spiritual stones and designs coming from our jewellery?
Indian side as well as other details coming from our Lebanese
side. Maya: I hope that they feel beautiful and happy.
Meena: We are lucky enough to have been raised by parents Meena: They feel confident, very sexy and most importantly
coming from two different cultures. Both the Indian and unique!
Lebanese are rich and have so much to offer, and you can see the
influence in my sisters designs as well as in the Mukhi Experience Zeenat : Empowered, accomplished and proud. Just like we feel
that we offer. when we first see a piece completed.
Issue 32 2018
The Art of Luxury
107