The 411 Magazine The 411 Magazine issue 4 July/Aug 2017 | Page 40

FEATURE How it all began... Under the stars... Within one week Khun Akorn bought the land and started building the hotel. At a time when nobody thought about sustainable tourism, he believed in the responsibility to protect nature. To ensure that no tree was felled and the impact on nature was kept as low as possible, he slept at the beach for three months. It all began in 1986 when Khun Akorn Hoontrakul was on a boat trip with his twelve year old son Thanakorn and they spotted the bay from the sea. Khun Akorn immediately felt passionate about it - something Thanakorn did not understand back then. "My 12 year old mind didn’t really appreciate its beauty at that time. The sand was coarse and the water was dark blue because of its depth. It was my Dad who saw the potential and later said to me: 'It was love at first sight'", recounts Thanakorn. Be the example... Sustainable, is a holistic approach! Leading the hotel in a sustainable way does not only mean to take green aspects into account. Furthermore it involves a holistic approach, taking into account environmental as well as social aspects: like fair salary, staff training and education. Just as in their private life they focus on waste prevention: kitchen waste for example is composted and reused as fertilizer in the own garden. Today, almost 30 years later, the hotel is led by Thanakorn and his wife Saisiri. They share the same passion about sustainable tourism believing that everyone is responsible for the protection of the environment. Their deep belief is that every little step makes a difference. They set a good example for everybody in their private and professional life: “It’s a way of life, to not destroy the environment. It’s a constant thought to make sure habits don’t contribute to waste. If we forget our water bottle, we won’t drink, as we do not drink from plastic”.