TAGazine | VOL. 5 (MTV Movie Awards) | Page 7

Carleigh Pearce Ellison’s Organics Cosmetics/Bath & Body Products In my shop you will find a wide variety of handmade natural and organic beauty products. At every opportunity I use organic essential oils, organic base oils and natural colorants. I do my best to provide products that are better for you and fun to use. Many of my products are vegan. “All of my products are carefully formulated with the finest ingredients to cleanse, nourish and pamper your body and your home.” How did your business begin? My younger son was a preemie and spent time in the NICU. His little body was working hard to grow and I didn’t want to make it any harder on him by introducing chemicals (via soap/shampoo) that his system would have to process out. I began making soap with organic oils to use on him, and wanted to use fun shapes and colors. I offered them for sale to other moms and they were a hit! It was fun and felt good to create better-for-your-body products, and the rest of my product line blossomed from there. How did you approach building your brand? Excellent customer service and high quality products are non-negotiable; I want my brand name to equate with consistency and quality, and for my customers to know that if they are buying an Ellison’s Organics product, they are receiving the very best. Are there any moments that stand out for you over the years? My hometown newspaper ran an article about my participation in New York Fashion Week! I was also chosen by Nail It! Magazine as a featured artisan for their Indie Polish Spotlight. It was thrilling to be recognized by a heavy-hitter in the nail polish community. ellisonsorganics.com TAGazine | 7