Surface & Panel Q4 2017 - Page 54

Surteco North America Debuts New Design Center S urteco North America revealed its new creative and developmental design center for printed prod- ucts in Myrtle Beach, South Carolina, on Oct. 25. Several hundred customers, industry friends, local dignitaries and the Surteco leadership teams from North America and Germany attended the grand opening celebration. The new design center expands on Surteco’s capability to rapidly bring creative concepts to reality for customers and prospects. “It’s more than a design center,” said Mike Phillips, CEO Surteco North America. “It’s a vision center for presenting hundreds of existing design ideas, but it’s also a developmental lab equipped to take a concept for a printed décor to reality. “It doesn’t matter if a client only has an idea of what they are looking for… or a very specific material to start with,” Phillips said. “We have the physical, mechanical and digital development expertise to produce the final design that satisfies their needs.” Surteco North America serves the decorative surfacing industry with décor designs for laminate floor- ing, LVT, HPL, TFL, decorative foils and edgebanding. s & p 54