Style Guide | Page 6

LIFE UNIVERSITY SPECIFIC Lasting Purpose The proper order is “To Give, To Do, To Love, To Serve” (GDLS) Capitalize as shown when used as a motto. The complete thought is: “Lasting Purpose: To Give, To Do, To Love, To Serve—Out of a Sense of Abundance” Eight Core Proficiencies “Eight” should be written as text, NOT the numeral “8;” capitalize each word. Also known as “Eight Ways to Great” (again, text “Eight” NOT numeral “8”). The correct format and order for the Eight Core Proficiencies is as follows (capitalize and use ampersands as shown