Letter from the Publisher
Happy Summer everyone! I hope your Business is as
HOT as the heat here in Florida! Its summer break for
families and vacations are being taken, weddings
planned but don’t turn down the efforts your making
with marketing, if anything, kick it up a notch. If your
season starts in September, start marketing now! We
are welcoming a new face to our team, Jerry King,
Master Cartoonist will be adding a touch of humor to
each issue, putting some laughter into our marketing!
Welcome Jerry, we are super excited to have you as
part of our team.
A lot of people take this time to look for new
opportunities, so this issue is centered around Sales
recruiting and management. Don’t let great talent
escape you. We have collaborated with some excellent
resources to share tips and suggestions on finding and
keeping that ROCKSTAR. I had the opportunity to
interview David Mattson, of Sandler Sales Training.
David offered some excellent tips on being successful
at sales recruiting, all year long.
Wishing you continued success,
In this Issue…..
3
How To Respond When Your Prospect Says
The 6 Most Dreaded Rejection Words
5
Use Google’s Eight to make your Business
Great!
7
Successful Sales Recruiting - Feature
Interview with David Mattson
11
Media Spotlight - Fresh Tracks
12
3 Key Shifts for Mastering and Up-leveling
Your Social Media Mindset
14
Its all about .SOCIAL
16
The Napoleon Complex: Small Company,
Big Attitude
18
Proven Success Formula for Lead
Management
21
Future Marketing, becoming Big Social
Mobile - Should Marketing really own
Social Media
Credits
Columnists:
•Debbie Qaqish •Cynthia De Lorenzi
Strictly Marketing Magazine
[email protected]
Toll Free: 844-222-9740
•David Giannetto •Rob Basso •Jerry King
Contributing Writers:
•Michael Levin
•Alicia Nicole Waters
•Bill Glenn
2
Strictly Marketing Magazine July/August 2016