SPS Aviation_5 Issue 5 May 2014 | Page 28

COMMERCIAL    REGIONAL AVIATION GETTING THE SIZE RIGHT Fleet planners are challenged with making the right decision for their airline in the existing operating environment while anticipating the airline industry’s future Photograph: embraer By R. Chandrakanth N No one size fits all. It calls for mix and match. It applies to the airline industry too. The size of the aircraft is critical, if the operator is keen on expanding markets and customer base, while remaining financially viable. In mature markets, the issue of seat configuration may not be that much of an issue as it is in developing economies. Widespread Growth Several developing countries are witnessing phenomenal 26 ISSUE 5  • 2014 growth of Tier-II and Tier-III cities and towns and all waiting to be connected to the metros and beyond. India and China are two emerging economies that are experiencing transformation at different levels. Villages are growing and becoming towns. Towns are becoming cities and cities are transforming into mega cities. Making all this happen is multi-modal transportation, air included. In India and China, there is a surge of development in Tier-II and Tier-III cities. In India, cities such as Ahmedabad, Amrit- www.sps-aviation.com