Page no:95
BME1-Collaborative Management Objective : To learn planning, strategic management, social responsibilities and collaborations.
Sr. No. 1 Chapter Details Significance of Planning : Types, Needs, Requisites, Corporate Planning, System approach, Role of the Planner, Corporate Planning and Budgeting Strategic Management : An introduction, Concept and characteristics of strategic management, stakeholders in business, Strategy formulation ? Analysis of Environmental opportunities and threats, formation of organizational vision, mission and objectives, Strategic Analysis and choice ? Corporate Portfolio analysis, SWOT analysis and GAP analysis, Porter’s 5 forces model of competition, Mc Kinsey’s 7s framework, GE 9 cell model, Distinctive competitiveness, Selection of matrix Design of strategic business units, Strategy Implementation, Resource allocation, Strategy Evaluation Social Responsibilities : Scope, Contents, Cooperation and Society, Consumers, Cooperation and Democracy and Government. Social responsibility Vs. Profitability and Productivity, Professionalism as means of Social Behaviour Means of Collaboration : Merger and Acquisition, Joint Ventures, Strategic Alliances, Lease Financing, Venture Capital, Outsourcing Nos. of Session Reference Books
5
2
15
3
4
4
8