Social Media Policies Social Media Policy 2018 | Page 5

GUIDELINES
• Do not copy and paste the exact same post across all of your SM channels . Remember that each channel has its own targeted audience , so tweak and fine tune the message to match .
• Be careful when dealing with negative comments from users . First , as soon as an administrator of the SM account sees a negative post from a user , they should take record of said negative post through recording the comment , taking a screenshot , etc . Immediately following that , the negative post should be addressed by removing or hiding said negative post . Finally , send the recorded post to the Marketing Project Coordinator at Lindsey . Farley @ LIFE . edu to followup on the incident .
SOCIAL MEDIA POLICY AGREEMENT
Prior to your site ’ s inclusion on LIFE ’ s Social Media hub , you must sign and date in the spaces below indicating that you have read the above policies and agree to their terms . Once signed , please return to the Marketing Department .
Email : Lindsey . Farley @ LIFE . edu
print name
signed date