Social Media Marketing Strategy February 2014 | Page 19

CITATIONS 1. https://www.facebook.com/CALMSU/page_insights_likes?ref=hl 2. http://snapshotsocialmedia.com/content-marketing/top-challenges-in-content-marketing/ 3. http://www.slideshare.net/youtubemarketing01/youtube-strategy-top-five-tips-to-creating-youtube-video-as-part-of-your-marketing-strategy http://www.flyte.biz/resources/newsletters/12/01-youtube-marketing.php 4. http://www.usnews.com/education/best-colleges/articles/2012/06/07/3-ways-colleges-use-instagram 5. http://www.cnn.com/2013/06/20/tech/social-media/instagram-video 6. https://www.facebook.com/notes/facebook-media/12-pages-best-practices-for-mediacompanies/518053828230111 7. http://mashable.com/2012/06/26/marketers-failing-twitter-study/ 8. http://www.hashtags.org/business/management/why-social-media-engagement-is-abig-deal/ Version 1.2 11.5.13