SMART MARKETERS MAGAZINE Issue 008 | Page 3

ISSUE 008 SMART MARKETERS MAGAZINE CONTENTS INTRODUCTION There’s Power And Magic In This 05 NEWS STUDY Sequential Messages Beat Repeating Call To Action 07 Twitter Courting Disenchanted Facebook Marketers 08 Facebook Implementing Larger, Fewer Ads 08 Google Rewrites Quality Rating Guide 08 Author Photos Are Gone: Does Google Authorship Still Have Value? 09 U.S. And British Intelligence Studying How To Influence You Via Social Media 10 Sobrr – A Bigger Version of Snapchat? 11 Google Showing Far Less Video Snippets in Search Results 11 Google+ Drops Controversial Real Name Policy 12 Blogger Fined For Getting Good Search Rankings 12 Google Stealing “How-To” Traffic 12 Social Media is the New Blackhat 12