Sleep Report 2019 SLEEP REPORT JU MAG | Page 2

trusted, awarded, proven to work. Naturally! At This Works, we have been investing in the science of sleep since 2007 because we know that with good sleep comes beautiful skin. When we launched deep sleep pillow spray in 2011, it was one of the first natural sleep solutions available. It launched at a time when how we slept was a small part in our lifestyles – sacrificed for late nights and early starts – and temporary periods of sleeplessness consid- ered standard and untreatable. Fast forward eight years and today it’s front and centre of the on-going wellness conversation. In fact, as a society, we’ve never been more engaged in or obsessed with sleep – we track it, we share it, we buy the gear to help improve it, from weighted blankets to bespoke lighting, from custom mattresses to NASA-inspired pyjamas and bed linen. 18 “ OUR BEST-SELLING PILLOW SPRAYS HAVE BEEN PUT THROUGH 6 INDEPENDENT USER TRIALS AND CLINICAL STUDIES, WITH OVER 900 PARTICIPANTS Amongst all the sleep noise, how can you seek out the smart solutions? What information do you need and what claims can you trust? We believe in sleeping smarter. We work with independent experts in the fields of neuroscience and aromatherapy to create our award-winning, clinically proven, internationally acclaimed natural sleep solutions, which is why, when it comes to sleep, we are cutting through the noise and living up to our brand name and promise ‘This Works’. Dr Anna Persaud CEO at This Works “