Sky Machines Magazine - Unmanned and Remote Aviation Issue #001 2016 | Page 45

SKY MACHINES

What are the disruptive DAAS risks on the horizon?

I see two primary drivers at this moment (one positive and the other negative), the very low cost of collecting data for fun and business, and the relative difficulty in using the technology. So what is going to change the DAAS business in the near future?

Labor is expensive and not easily scalable, each of the three segments of the DAAS model requires trained labor. Whenever labor is involved quality and timeliness become important factors that have to be managed. Further, using contract labor such as an Uber model, only complicates the management challenge. Finally ‘prosumer competition’ (ie hobbyists monetizing their sport), will need to be considered. Businesses should look to integrate the DAAS model into existing processes wherever possible; for example, because a crop scout is going to be onsite anyway, have him/her fly the drone. The ‘interpretation and consultation’ segment is important and investments in people should be focused there.

Drone Services as a Business Pt 1

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