Sign Africa Journal November / December 2018 | Page 46

DEPARTMENT SARTSMA NEWS ASSOCIATION SARTSMA PROMOTES ROAD TRAFFIC SAFETY SOLUTIONS AT REGIONAL CONFERENCE The South African Road Traffic Safety Management Association (SARTSMA) exhibited at the recent 2018 SARF/IRF/PIARC Regional Conference, sharing an exhibition stand with Avery Dennison and Ennis- Flint. SARTSMA is a trade body for companies that manufacture and supply road traffic safety devices and associated products for use in South Africa. and other exhibitors, to promote the members’ interest, as well as expanding on the benefits of the association to both prospective new members and client bodies. Particular interest was received from Vehicle Restraint System manufacturers and suppliers, which resulted in new membership applications to join SARTSMA. The conference brought together road officials from all tiers of government, academia and professionals in the private sector, to assist in determining the road needs and formulating a way forward. This included the development of a cogent road financing policy and the provisioning and maintenance of an efficient, safe and affordable road network to serve the needs of the growing region. Avery Dennison, a global supplier of retro-reflective materials for the transport industry, displayed road traffic signs, bearing a range of prismatic class 3 and class 4 sheeting products. These showed the importance of using fluorescent and high reflective technology to provide improved legibility and visibility of road traffic signs. Africa poses unique challenges for the provision and preservation of roads and road transport to serve an extensive range of needs in terms of economic development and social well-being. Demands range from providing national mobility, primarily for economic reasons, through to rural roads providing mobility and access to remote communities. Conference delegates were addressed by 73 high- level speakers and had access to 24 exhibitors that had the opportunity to promote road related products and services to conference attendees. The SARTSMA/Avery Dennison/Ennis Flint stand was a hub of activity with various road traffic safety solutions on display, including videos of the latest road marking technologies. Garry Savill, SARTSMA Chairperson, seized the opportunity to engage with conference delegates 46 Ennis Flint, a worldwide leader in the traffic safety and road marking industry, provided quality and performance-driven solutions to delegates, which are designed to enhance traffic safety for all users, including drivers, pedestrians, cyclists and pilots. The last day of the conference included a site visit to the combined Mt Edgecombe/Cornubia Interchanges, soon to be one of the largest in South Africa. The incrementally launched main span at Mt Edgecombe is the longest in the Southern Hemisphere. Delegates had the opportunity to engage with the design engineers and developers of the multifaceted and ground-breaking presidential project, which will include three phases of Go!Durban’s Bus Rapid Transit system under construction. SARTSMA [phone] [email protected] www.sartsma.co.za SARTSMA Vision SARTSMA seeks to benefit members through its representative role and to influence Technological Developments to improve standards in Road Traffic Safety engineering and operations. Objectives • To constitute, provide and maintain a central national organisation for those concerned with systems and products for the detection, measurement, safety, guidance and control of road traffic. • To ensure that members are aware of relevant industry standards. • To engage in the resolution of non adherence to mandatory standard. • To become the reputable mouthpiece of industry to government and standards bodies to ensure that the standards and specifications produced are credible and implementable. • To promote, foster and encourage co- operation, joint endeavour and mutual aid amongst the members of the Association and with outside persons, associations and other bodies having interests and objects in common with the Association and its members. • To make proposals and representations on the objects of the Association to National, Provincial and Local Government Departments and other Public Bodies and Authorities; and as far as possible secure the adoption of such proposals and representations, and to obtain representation and appoint representatives on Government Committees and other Public Bodies and Authorities. Aims • Communicate to end users and specifiers the benefits of using the services and products supplied by SARTSMA members. • Promote the development of SMME Operations. • Ensure that Members are aware of relevant industry standards. • Engage in the resolution of non-adherence to mandatory standards and specifications. • Become the reputable mouthpiece for the industry at government and standards bodies. • Work with government and standards bodies to ensure that standards and specifications produced are credible and implementable. • Promote the use of good quality Traffic Safety products as cost effective solutions which enhance and improve road safety. ISSUE 98 NOV/DEC 2018 | www.SignAfrica.com