Shopping Centers Russia Сентябрь 2020 Сентябрь 2020 | Page 77

KAZANMALL

Казань«Южный»

Казань

KAZAN

KazanMall will become one of the largest malls in the region, second only to MEGA in terms of leasable area. The projected attendance of the center is nearly 30 thousand people a day.

As of the end of 2019, more than 80% of the area was leased. Now nearly 78% of tenants have already entered the finishing stage. The anchor tenants of the project include the Lenta hypermarket (9,000 sq. м), The IMAX cinema with 9 halls (4,500 sq. m), Zolotoe Yabloko, Sportmaster, Megaland — children's entertainment zone (2,600 sq. m), a food hall on the operated roof of the complex at a height of 28 meters (area 6.000 sq. m), as well as an entertainment center. Apart from a food hall located on the roof, a park, a recreation area, as well as individual cafes and restaurants are also planned for construction. The main fashion anchor of the project is LPP company that will open five brands in new formats: Reserved, Sinsay, Mohito, Cropp, and House.

In addition to the exploited roof, attention is drawn to the extraordinary facade of the mall, which design was elaborated by a Kazan architect. They decided to turn to parametric architecture (or algorithmic design), a direction formulated in 2008 by Patrik Schumacher, director of Zaha Hadid Architects. Therefore, when developing the facade, they managed to apply the latest design technologies. The "cape" of the facade, which has a curvature in two planes — vertical and horizontal ones, is made as if from honeycombs, and each of them is unique. It was constructed by the same company that made the Glass Bark for Zaryadye.

At the end of last year, it was reported that the mall could be opened in August 2020. Now we are talking about the end of this year: due to quarantine reasons, tenants were forced to postpone the start of construction. Investments in the project are estimated at 6 billion rubles.