SHIFT Magazine SHIFT Q2 Final Edition - Page 16

ALVINACOSTA CEO, 113 Media What is your business type? Media & Content Creation. I solve problems using video. I help run a Video Podcast Biz Breakdown and North County Pitch. I also create real estate media and media for entrepreneurs. How did COVID-19 make an impact on your business model? Events were shut down and it made it hard to secure a venue that was not locked down. Real Estate was not deemed essential until March 28th. Now I’m taking all necessary precautions [to prevent sickness]. Have you made any adjustments to your business model? Events moved to a virtual venue. Real Estate was not deemed essential until late March but we shifted to create a contactless avenue for agents to market their properties. KRISTAGILB CEO, Krista Does Numbers What is your business type? I am a CPA that provides accounting, financial and tax planning services. How did COVID-19 make an impact on your business model? It has been pivotal in motivating me to truly view what my clients needs are and better determine my core business values. Have you made any adjustments to your business model? I have reinvented myself and I am more engaged on the social media platforms to best provide the value my clients deserve. This change lead me to start my podcast called KristaDoesNumbers on IQ Podcasts.