seatec - Finnish marine technology review 2/2008 | Page 12

MAKE THE MOST OF FAIRS Messua Ltd provides reliable service for the customers taking part in the fairs M essua Ltd provides all the services needed for taking part in the exhibitions. All this is done with professional pre- cision. Messua has executed thousands of fairs and exhibitions both in Finland and abroad since 1987. The strong know-how and extensive list of contacts enables Messua to carry out projects abroad as well. The fairs have become increasingly more important for companies, especially as meeting places. “We have discovered that the people come to trade and negotiate at the exhibitions. The expectations of taking part are set on a high level,” says Paloneva. Nowadays it is widely understood that participation in fairs is part of the whole marketing strategy and -budget for companies. The firm’s own stand operates as a business card in the world and it is very often the first visible unit for the new customers. It is also a very good way to distinguish one’s company from the competitors. The design team of Messua aims to provide creative solutions according to the image and profile of the firms. The service offered by Messua includes design and highquality implementation as well as project services. “Our project services in Finland include all necessary parts for the fair, both before and after the event. For example we can design the invitations, the event-specific web pages and a schedule for the stand. For several companies the common section can be a good and easy option to participate at the fairs in Finland,” Paloneva comments. In the autumn and winter Messua is visible at least in the following fairs: Finnbuild, Euroblech Hannover, Nordic Welding Expo, Husum WindEnergy, Monaco Yacht Show, SMM Hamburg, SMM Instanbul, Seatrade Cruise Shipping 2009 Miami and NorShipping Oslo. EXPORT SUBSIDY FOR FIRMS AIMING ABROAD Messua’s know-how is especially highlighted abroad. The long experience and the capacity needed for working abroad ensures that the units and stands are effectively implemented. Messua also takes care of all necessary organising at the fair itself. We also provide special project services for export events, sim [\