SEAT Global Magazine - Sports Industry Case Studies Issue 06 August/Sept 2017 - Page 10

Jesper Nyholm

Founder & CEO, 7Peaks

Chief of Online Health & Gamification, SportOne Danmark

What happened in Atlanta - hopefully doesn't just stay in Atlanta!

When one thousand sports professionals get together and is embraced by the spirit of SEAT, magic is bound to happen. And so, it did.

The right people, the right sessions with the right content representing the most tech savvy and innovative solutions from the global world of sports. What’s not to like?

This year we especially got smarter on the world of eSport, Virtual and Augmented reality and Fan expectations. We even got inspired from outside the world of sports through a well-planned session about how the music and festival industry drives booming business.

Think about it; The best of the best sharing their unique experiences with you, listening and advising you on your challenges and the best part is, that these people are no longer just known as the best of the best, but as your friends.

I am sure that you all agree, that the knowledge we’ve shared, as well as all the friendships we have established, won’t just stay in Atlanta - these will be important and valuable ingredients in our future professional and personal life.

I love to be a part of the magic of SEAT - and I can’t wait to reconstruct and implement what I’ve learned, and tell you all about it, when we meet in Dallas, 2018.

Jesper Nyholm

#WhoTheF***IsChipFoley

Insights & Perspectives