SEAT Global Magazine - Sports Industry Case Studies Issue 05 June/July 2017 Special Edition - Page 27

Your audience expects more. How do you make a live event come alive? You give the audience exactly what they want — a connected and immersive fan experience. More fans than ever before are armed with handheld devices. And they expect seamless connectivity to your smart stadium with the ability to access customized apps and digitally share experiences with friends and fellow fans inside and outside the venue. Major sporting venues across the world continue to see a remarkable increase in data usage as today’s audiences redefine what game day success looks like. And what it looks like is represented by the numbers below. Data usage at major sports venues increased by nearly 90% in 2016 1.84 TB average guest data used per event (that’s 5.3 million selfies shared per event) 200% increased data usage over the past two years Data generated from this report 87,000 9.37 TB average devices used per major sporting event average Super Bowl data usage over the past three years 300% 5.7 TB increased data traffic at the 2017 college football national championship game compared with the average college game collegiate record set by Texas A&M fans for Wi-Fi usage (second only to Super Bowl) Don’t get left behind. Corning® optical network evolution (ONE™) solutions enables seamless connectivity of systems, personnel, and resources with state-of-the-art solutions for stadiums and entertainment venues. We can help you deliver the ideal fan experience with a winning network! © 2017 Corning Optical Communications. CMA-569-AEN / May 2017