SEAT Global Magazine - Exclusive Interviews of Global Sport Executive Issue 01 January 2017 | Page 31

SEAT COMMUNITY NETWORKING

Dewayne Hankins - @DewayneHankins

CMO @trailblazers and @rosequarter | Gloria's Husband | Hudson and Grady's Dad | @IowaSt Alum | Made in Chicago | decide what to be and go be it - Avett

Dewayne drives a smart marketing team at the Portland Trailblazers after gaining Twitter fame trolling Canada when at the LA Kings. Dewayne knows how to pull together broadcasting, digital and stadium components together cohesively, if you get a chance to hear him speak you at a conference you should, he’ll be by the pool.

Eric Fernandez - @eman14

By day: Media, Sports & Entertainment Marketing. Founder: SportsDesk Media. By Night: Wife, 4 kids, 3 dogs and 2 Advil. Baylor diehard. Sic 'em.

Eric is the data & marketing side of Sports Desk knowing how sports can slice and dice the data to give better returns for sponsors and teams alike. Vast experience on the sponsorship side of business.

J.W. Cannon - @cannonjw

#Marketing dude @UPS. Hot Pockets, Goldfish & bourbon connoisseur. 3x @Forbes Top 50 #Sportsbiz Account. Host of #sbchat (Sundays 930PM ET). Thoughts=mine.

JW Cannon is a straight-talking sponsorship guy who is always happy to chat marketing and sponsorship. He has a long experience on the brand side of the business and keeps a keen eye on trends in sponsorship. If you want a laugh follow him on Instagram.

Charlie Shin - @CRMinSports

Senior Director of Strategic Planning at Major League Soccer and Adjunct Professor at NYU. Tweets are my own & are not the views of MLS.

Charlie is a bloody smart guy. Every time I chat with Charlie I learn more about how we can engage fans via the data they give us. He has done a great job helping the MLS grow and building out the customer experience across the league.

Let’s break down our list:

Works with pro team/stadium/brand - 18

Works with a league or NSO - 6

Supplier - 16

Media/Podcaster/Curators - 11

Europe - 13

Australia/NZ - 19

North America - 20

Thanks to those in the #SportsBiz Slack community who helped nominate a few that I missed and yes like any list I did miss some people, please tweet me to discuss it further using the hashtag #SportsBiz50.

If you liked the look of this list you’ll love listening to many of them on my Sports Geek Podcast. If you need help with your digital strategy please contact Sean Callanan at SportsGeekHQ.com on [email protected].