10:15 am -11:00 am Breakout Sessions, Case Studies, Panels & Workshops
Case Study:
Hitting the CRM Reset Button
Case Study Presenter: Jeremy Short, Vice President of Business Intelligence at Kroenke Sports & Entertainment
How do you rebuild your CRM from the ground up?
Jeremy Short will take us through a case study of how his organization was able to shift from a poorly utilized CRM into a platform that’s used and relied on across all departments in their organization.
Ballsy Digital Fan Engagement Case Studies From Around the Globe
"5 Fan Engaging Teams & Lessons Learned Along the Way"
• Jon Burkhardt, Chief Creative Officer at TBC Global
Jon will share 5 case studies of clubs whom have created deeply loyal fans through engaging in-stadia experiences. What was their vision, how did they implement their strategy and what can you learn from them?
Wi-Fi & ROI Case Study:
"Next Generation Ultra High Definition Wi-Fi For Sports and Entertainment"
Case Study Presenters: Danny Abelson, Vice-President Connectivity and Vikas Sarawat, Director-Wireless Systems Engineering at Panasonic
“Panasonic will explore recent developments in engineering and testing an all-new high performance ultra high density Wi-Fi solution specifically engineered for sports and entertainment venues. Description of a structure-mounted, non under-seat solution will be provided. Performance data from extensive in-venue field trials will be presented, and audience members will have ample opportunity to ask questions of the developers.”
Case study results will demonstrate how the NFL club used far fewer devices, offering the highest performance with lowest Total Cost of Ownership.