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SEAT LONDON 2017 AGENDA DAY TWO

WEDNESDAY, APRIL 26, 2017

"Good Morning & Overview from Yesterday's Sessions & Lessons Learned"

Good Morning Discussion Leaders:

• Todd Landry, Corporate Vice President, Product and Market Strategy at JMA Wireless

• Kim Lillie - Innovation & Enterprise Officer at Leicester-Shire & Rutland Sport

• Geoff Wilson, Sports Strategist; FIFA Consultant; UEFA A Licence; Tourism NI Board Member

• Katie Panter, Sr Vice President Enterprise Technology at Madison Square Garden

Sport leaders will share key take-aways and lessons learned from the prior days sessions & discussion; they will provide an overview of the day ahead.

9:15 am -10:00 am General Session

Round-Table Discussion: "Innovation is Core Business"

Stephen Bourke, Sports Strategist at Aspire Academy

• Russell Scibetti, Vice President at KORE Software and Sports Business Blogger

• Jon Ford, Head of Digital Content at Tottenham Hotspur FC

• John Winborn, Chief Information Officer at Dallas Cowboys

• Jon Conn, Director of Technology at Twickenham

Sport enterprises are beginning to resemble software companies as they switch up their business models to reach and entertain fans in new ways. Innovating at each stage of the fan journey and live experience is the new modus operandi. This panel explores innovation approaches from on and off field perspectives to present best practice themes that can be applied to all sport business settings.

8:00 am - 8:45 am

Registration, Breakfast, Coffee & Networking - Everyone welcomed to join us!

Join us for a delicious complimentary breakfast, with bacon rolls, breakfast cookies, coffee and tea to start the day along with great networking & collaboration opportunities with industry leaders.

8:45 am -9:15 am Good Morning & Day 2 Opening Remarks