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SEAT LONDON 2017 AGENDA DAY ONE

TUESDAY, APRIL 25, 2017

8:00 am - 8:45 am

Registration, Breakfast, Coffee & Networking - Everyone welcomed to join us!

Join us for a delicious complimentary breakfast, with bacon rolls, breakfast cookies, coffee and tea to start the day along with great networking & collaboration opportunities with industry leaders.

8:45 am -9:15 am Welcome & Opening Remarks

Christine Stoffel

9:15 am -10:00 am Executive Keynote Panel

"More Leadership, Less Management"

Christine Stoffel, CEO at SEAT

Stephen Brown, Chief Operations Officer at Rugby Football Union

Steve Reese, Chief Information Officer at Phoenix Suns

Thomas Torjusen, Head of Media and Chief Digital Officer at Norsk Toppfotball

Bill Sweeney, CEO of the British Olympic Association/Team GB

Industry Executives share their perspective in a collaborative round-table discussion how leadership roles are changing & evolving. • CEO’s are evolving as leaders of innovation across their organizations and striving to lead their teams with vision to embrace technology for fan engagement and new streams of revenue opportunities. • No longer are IT leaders considered techies; they are strategist, revenue generators, drivers of sponsorships and analytics to support the organizational business leaders; • Marketing leaders are evolving to be data focused, keenly aware how to leverage technology for fans, sponsors & revenues.

• From this open discussion, the audience will have a deeper understanding of executives’ perspectives of the evolution of leadership, as well as gain a better understanding how to navigate the changing times, evolve your leadership skills and move out of your comfort-zones to expand your leadership capabilities and expand your future.

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