E24 Dine penger
E24 Dine penger
E24 follows, the norwegian and international finance and economy close.
Here is Oslos new modern business-area, The Barcode in Bjørvika.
DEFINING NEW
MARKETS
By taking advantage of the strengths of our two brands
– E24 and Dine Penger – we have become stronger
together.
Last year, E24 launched a new personal finance
section, Privat. At the same time, the website of our
personal finance magazine, Dine Penger, was made
available to premium digital subscribers. By doing this,
we have taken a clearer editorial and commercial stand:
E24 is a lean-forward, news-driven site, financed by our
advertisers; whereas Dine Penger puts more emphasis
on exclusive content financed by our subscribers on all
platforms.
With a revitalised editorial profile, and a fresh new
layout, the print edition of Dine Penger was re-launched
in June. The result: A completely new type of finance
magazine for the Norwegian market.
Through extensive use of case studies, the new magazine shows that personal finance is more than numbers and graphs – it’s all about people.
Per Volebrokk
Editor-in-chief
REAL PEOPLE TELLING REAL STORIES
Our journalists spend less time behind their desks and
more time in the field. Widespread use of stock images has
been replaced with shots of real people telling real stories.
The magazine highlights that for many Norwegians, time
has become a more sought-after resource than money.
Through a combination of hard financial facts, touching
stories and a bit of humour, our journalists strive to capture readers’ hearts and minds. We hope to inspire them
and spark new ideas. Although personal finance often may
be complicated, there is no reason to make it boring. Dine
Penger should be a good friend – a friend that is worth
spending time with and investing in.
The core of E24’s success is breaking news, and this
was further strengthened in September with the launch of
Aksjelive – a minute-by-minute live update on the financial
markets. It combines continuous news updates from our
journalists, live TV coverage from stock-listed companies’
financial presentations and a Q&A column for readers.
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A completely
new type of finance
magazine for the
Norwegian market.
With extensive live coverage of the financial market, E24
has attracted new readers while giving existing readers
even better and more comprehensive coverage of the stock
market.
It looks as though live and breaking news will continue
to be the “true north” on E24’s compass for years to come.
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