SBTM September 2015 | Page 21

created systems that give salespeople more time to sell and more leads to sell to while simultaneously giving management the accountability - something that has usually been the exception and not the rule. “SalesNexus helps you stay in touch with existing clients and it gives you qualified leads,” states Craig. “A typical sales process includes outbound sales teams making a lot of calls, going to networking events, and going to trade shows. That’s a lot of time and money to reach out to customers. If you’re having a really good day, maybe you talk to one great customer an hour and only some of those are really good, qualified leads. With our system, we can automate that process so the salesperson talks to pre-qualified leads instead of just cold calling.” Through their partner LeadFerret, SalesNexus helps clients build up an email list of their ideal customers. Craig explained, “So if you sell to construction companies, you’ll get an email list of owners of construction companies to send out emails. There’s a little bit of an art in how to write those emails but if you send out the right kind of emails, they’ll begin to recognize they have a problem that you can address.” A lot of customers write their own emails yet there are others who want help and will seek it. We offer that help. It can be a very counterintuitive process and all over the web. In addition, their clients can call, they can email, and they can chat. “People love the chat support,” states Craig, “What is so great about it is that it’s just so quick!” The SalesNexus clients are also emailed the transcript, so basically they have the instructions already written out. SalesNexus’s hours of operation are Monday through Friday from 8 am to 6 pm With most of SaleNexus’s competitors, Eastern time. when customers sign up for their free trial, Craig spent ten years selling multimillion they usually need help and when they do, those consultants will start charging by dollar, multiyear contrac