CTRM in the Cloud
In the CommodityPoint study, the authors perceived a lack of “strength of conviction” in the responses to a set
of similar questions, prompting a closer look at the data. Both the potential benefits and pitfalls of the cloud
deployment model were all ranked around ‘average’ in that study, but closer inspection of the data
demonstrated the existence of two discrete groups of respondents - those strongly for and those strongly against
E/CTRM in the cloud, with these two
Figure 10: Would Respondents procure their Next CTRM Software in the Cloud?
groups’ responses more or less
60%
cancelled each other out. This resulted
50%
in the recognition of the ‘Yes’ and ‘No’
40%
groups previously discussed. In this
All Respondents
survey, no such dichotomy of responses
30%
is observed; in fact, rather than there
End Users Only
20%
being a ‘Yes’ and a ‘No’ group, the
10%
majority appears to be strongly
0%
interested in cloud delivery models.
Yes
Yes,
No
Already
Don't
We do believe this is a significant
Temporary
have
know
Solution
change in a short period of time.
This latter statement is supported by the responses to the next question that asked if they would consider
SaaS/cloud when selecting a new E/CTRM solution (Figure 10). About half (51% of all respondents and 54% of
all end users) said that they would
consider a SaaS/cloud solution for their
Figure 11: Why Wouldn’t You Procure CTRM in the Cloud?
next system