ISSUE 09 // MARCH 2015
A MONTHLY
COMMENTARY ON
THE WORLD OF
PARTNERSHIPS
FROM OUR SPONSORSHIP TEAM
AMERICAN SPORTS SPECIAL
REPLAY
A look back at notable campaigns and
news items from the past month
PACESETTERS
An analysis of American Sports capitalising
on innovations in Social Media
SLICED
A cross section of our favourite campaigns
from Super Bowl XLIX
OUR THOUGHTS ON
How to succeed at the Super Bowl
AND FINALLY..
Two ‘strange but true’ partnership stories
from the last month
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