A MONTHLY COMMENTARY ON THE WORLD OF SPORT & CULTURE FROM LEO BURNETT ’ S SPONSORSHIP TEAM |
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REPLAY
T h e b i g g e s t n e w s i n s p o n s o r s h i p d u r i n g t h e l a s t m o n t h
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PACESETTERS
‘ C u l t u r a l ’ p a r t n e r s h i p s g e t m u s i c a l
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SLICED
A n o p u l e n c e o f S u p e r B o w l 5 1 A c t i v a t i o n s
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OUR THOUGHTS ON
How tapping into the fashion market can significantly enhance brand perception
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& FINALLY
T w o s t r a n g e b u t t r u e s t o r i e s , T o p 5 n e w 2 0 1 7 p a r t n e r s h i p s , w h o t o f o l l o w , and w h a t ’ s h a p p e n i n g i n F e b r u a r y
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