ISSUE 18 // DECEMBER 2015
A MONTHLY
COMMENTARY ON THE
WORLD OF
PARTNERSHIPS
FROM OUR SPONSORSHIP TEAM
REPLAY
A look back at notable campaigns and
news items from the past month.
PACESETTERS
Two brands who are setting the pace when
it comes to long term ambassadors..
SLICED
A cross section of partnerships from the
sports clothing industry.
OUR THOUGHTS ON
Sports Personality of The Year – A shop
window for brands.
AND FINALLY..
‘Strange but true’ partnership stories from
the last month and what is happening in
December.
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