Reloaded Mag Africa Volume 18 | Page 48

set to have more impact than ever, with over 512 film submissions this year of which 120 will be screened over the two days. The 120 films chosen as the Official Selection will all stand the chance to win some amazing prizes.

Amongst the regular Excellence Awards which are presented with the prestigious Carrol Boyes trophies, these prizes include the Best Picture Award, sponsored by Oude Meester which carries a prize of a R100 000 Fujifilm camera system and the Billy Preston Emerging Creative Talent Award of R50 000 which honours young local teams of creatives.

Craig Ludwig, C.O.O. of Carrol Boyes comments, “Carrol Boyes is excited about our alignment with the unique genre of Fashion Film, as the artistically crafted short films offer the viewer a concise and at times challenging insight into the real DNA of the brand. We celebrate this originality, passion, daring and self-belief and are proud to present our trophies to the category winners.”

The Ethereal Lust SA International Hair Champs & Gothic Couture Body Art and Creative Make up Champs awards together carry a prize to the value of R50 000 and the Cape Town Fashion Council (CTFC) Mobile Challenge will offer a hamper of prizes as well.

In addition to headline sponsor, Mercedes-Benz, the festival is proud to be aligned with prestigious brands and companies such as Cape Town Fashion Council, Organic Canvas, Havaiannas, M.A.C., label.m, Amplify Studios, Lime Lens, Thunderfund, Wings Group, Art Lab and Kim Gush.

“Label.m is proud to announce our associate sponsorship of the Bokeh Fashion Film Festival, and look forward to selecting the top South African Hair Stylist at The South African International Creative Hair Styling Competition. Our collaboration with fashion originates from our association at London Fashion Week as the Official Hair Care Product, and our international flavour will be represented by our international label.m brand ambassador; Izik Abergel. Izik come with years of experience as an internationally recognized stylist and educator and will be one of the judges at the festival.”

Raine Tauber, M.A.C Senior Artist says, “At the forefront of trendsetting, we absolutely value our relationships with leading talents from fashion, art and pop culture. The Mercedes-Benz Bokeh Fashion Film Festival consistently delivers a world-class experience that celebrates industry innovation and local talent – we are thrilled to, once again, be involved as its exclusive makeup brand with the opportunity to showcase our unrivalled expertise in makeup artistry.”

Label-M and M.A.C will be offering free hair and make-up applications, Fox Box will be providing express manicures for the ladies, and Redrum Culture Club will offer grooming for the gents during the festival. While Cafféluxe and La Vie will make sure attendees stay caffeinated and hydrated whilst live music will be supplied by Riccardo Moretti of Tribal Need.

This is a one of a kind fashion extravaganza that you don’t want to miss!

For more information or to book tickets go to www.bokehfestival.co.za.