Real Leaders 1 | Page 39

Foresight // ideas of the moment YSEN connects the children of YPO-WPO members to opportunities with leading social entrepreneurs. IT’s based on a belief that all young people can be leaders – today. To celebrate this, the inaugural Annual YSEN Summit will take place in Boston in 2011. become a YSEN member: www.ypoysen.com. David Joyce Young leaders are driving change in social innovation. Alex Simon and Ethan Steinberg created the Youth Social Enterprise Network (YSEN) to harness this energy and make positive change in the world. We asked a few dynamic entrepreneurs some key questions. illustrations for real leaders by christoff van wyk Emily Kerr latin america Liga Masiva ligamasiva.com / [email protected] Liga Masiva is like an international farmers market. We connect organic farmers across Latin America directly with consumers in the US. Because we cut out the many middlemen that exist in international trade, we’re able to increase farmers’ income by 200% while creating a richer, more direct experience for consumers. What will the face of business look like in 2020? The face of business is our face. Young people, like myself, are the ones creating business for 2020. The choices we make now about social and environmental sustainability, about design, about products, and about people, are the ones building the future of business. So the real question is, what future do we want? What replaces oil and when? Ask Daniel Rosen of Mosaic Ventures: www.vimeo.com/12480574 Will the world be a more tightly bound community in 20 years, or less? Definitely more tightly bound. It’s becoming clearer and clearer how interdependent we all are. As we all become increasingly interdependent, it’s important to shape these connections in positive, constructive ways. What importance do you attach to technology, especially the Internet? Technology and the Internet are extremely important in their ability to connect people more directly and more efficiently. We’re all responsible for shaping those connections in positive ways, but the technology its