Real Estate Juice Magazine 2 | Page 43

YELLOW

Whilst yellow sends signals of vibrancy, optimism and good energy in a general sense, yellow is not a good business and sales colour as it sends more immature and fun messages that are not appropriate in the more serious sales environment.

Due to the messages of unprofessionalism and light heartedness, yellow should be avoided in:

• Client meetings

• Job interviews

• Job promotion discussions

• In person selling and negotiating scenarios

The times it may be appropriate to incorporate yellow into your outfits can be:

• During casual work functions

• More creative industries

• Talking from stage as yellow can hold focus and is an attention grabber.

The use of yellow in these settings should be more discreet though, such as yellow in your tie or pocket square as opposed to a yellow dress shirt which may make you look like one of the Wiggles.

Contact

Dan Thomas

The Image Doctor

M: 0422 080 160

E: [email protected]

W: http://www.imagedoc.com.au