QMU-Undergraduate-Prospectus- UG Prospectus 2019 - Page 110

BA/BA (Hons) Events Management To organise an event, no matter what scale, takes a great deal of planning. There are many different factors which need consideration and management. From ‘theming’ a venue to events policy, there’s a lot you have to know, and this course will prepare you with all the information and experience you’ll need to start your career in this exciting, dynamic and growing field. The need to celebrate or mark significant events is no new phenomenon. However, recently, the number, scale and complexity of events taking place have increased enormously. Events are organised to promote and market products or to reward and motivate staff, but are also increasingly used to support a range of policy objectives, such as encouraging tourism, regenerating communities and stimulating local economies, as well as arousing civic pride and celebrating sporting and cultural occasions. With the increasing scale of the events business and the diversity and range of the dimensions of events operations, the industry has required an increasingly professional approach. The professional events manager requires an understanding of planning, management, legal issues, budgeting, staging, marketing, promotions and evaluation, as well as understanding the impact of events on the host communities. This course provides unique hands-on experiences and professional networking opportunities with luminaries from business and practice. On completion, you will be prepared to lead events and other sporting and cultural organisations. Your studies focus on the nature and characteristics of events and their design and management. Years One and Two have a strong emphasis on events management, marketing, accounting and human resource management. You will be able to plan and deliver a live event in Year Two. Past events have included an award-winning fashion show, music nights, charity dinners and sports days. Thousands of pounds have been raised for charities as a result of our student-led events. Years Three and Four have a strong emphasis on exploring how events