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The Latest Industry Research
The 2017 Industry Study and Compensation Supplement will be released later this month . These studies monitor key performance metrics and identify emerging trends within the industry . This report presents the state of the industry in 2016 , as indicated by the “ Big 5 ” statistics : change in revenues , spa visits , average revenue per visit , the number of spa locations and staffing levels . Additionally , after the success of the 2016 Compensation Supplement , a similar study will be available with information on a range of employment related issues . The annual study will be available to members at no cost in the research library on experienceispa . com . Keep an eye on your inbox for a notification as soon as the study is released ! The next volume of the Spa Consumer Snapshot will be released at the 2017 ISPA Conference & Expo in October and will focus on retail .
SEPTEMBER IS ...
● National Yoga Month
● Hispanic Heritage Month
NATIONAL YOGA MONTH
Capitalize on Media Opportunities
Have you ever noticed how businesses that do well are always in the media ? Actually , it is often the other way around – businesses that are always in the media do well . Making the most of media opportunities is a great way to get exposure for your business , to expand your customer base , and to generate great low-cost marketing content .
If you are interested in creating a higher-profile media presence for your business , let ISPA do some of the work for you . Fill out the Media Leads Survey on the ISPA website and your business will be added to our list of contacts for our friends in the media whenever they need an expert opinion or a source for a story on the spa industry .
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Labor Day ( U . S . & Canada )
Stand Up to Cancer Day
Grandparent ’ s Day
Deadline to submit your Exhibitor Appointed Contractor ( EAC ) and Certificate of Insurance ( COI ) forms
Deadline to donate and be included in the printed ISPA Foundation Auction catalog
September Snapshot Survey opens
Deadline to use the ISPA Conference room block to reserve a room at the Mandalay Bay Resort & Casino
September Snapshot Survey Closes
GES Discount Deadline for exhibitor booth furnishings and lead retrieval
14 PULSE ■ September 2017