Pulse October 2019 | Page 18

PULSE POINTS BY ERIC CALLAGHAN ROOM TO GROW: Strong Numbers Show the Growth of the Industry THE 2018 ISPA U.S. SPA INDUSTRY STUDY marked record growth in 2017 for each of the Big five financial statistics: total revenue, spa visits, spa locations, revenue per visit, and number of employees for the United States spa industry. as the industry Study celebrates its 20th year of gauging the financial health of the spa industry in the United States, we can once again state that 2018 saw record numbers for each of the Big five statistics. total spa revenue for 2018 was an estimated $18.3 billion, a 4.7 percent increase on total revenue in 2017. this was the first industry Study report in which the $18 billion threshold has been reached and all eyes are now set on the $20 billion mark. colin mcilheney, Global research Director, PWc said upon the release of the Big 5 Statistics in august, “this remarkable threshold [$20 billion in revenue] could be reached during 2020.” the other key figures in the report will of course need to experience continued (coNtINUED oN PAGE 20) 16 PULSE ■ octobEr 2019