Pulse October 2015 | Page 88

2015 ISPA CONFERENCE & EXPO Additional Sponsors AS OF AUGUST 18, 2015 Organic Male OM4 Skin Authority Headshot Station Co-Sponsor Headshot Station Co-Sponsor BOOTH NUMBER: 642 OM4MEN.COM • 1.877.898.6253 SKINAUTHORITY.COM • 1.866.325.7546 EXT. 120 What makes your brand stand out? OM4 is the first skin What makes your brand stand out? Skin Authority spa type and condition-specific professional men’s line to bust the myth that all men’s skin is created equal. The brand mantra is: 4 PRODUCTS | 4 STEPS | 4 MINUTES | 4 MEN. Color-coded by skin type with each step numbered, OM4 takes the guess work out of choosing perfect pairings four biologically distinctive male skin. partners love the instant gratification of our products, which improve guest appearance upon application and help them feel more connected to making skin healthier. Skin Authority leads a new category of skin care, re-imagining proven technology, while integrating new biotechnology for products that transform the healthy appearance of skin. What exciting new product or service are you showcasing this year? RESTORATION Rx pushes the green science What exciting new product or service are you showcasing this year? Skin Authority is a “game-changer” envelope, featuring innovative gemmotherapy extraction technology and the use of embryonic plant tissue in five intensive, age-delaying clinical night treatment serums. SERIES SM signals the launch of a new men’s grooming category—dual-function and skin-type-specific shave masks that treat male skin conditions while shaving. lifestyle brand that redefines the consumer skin-care experience – in a spa, at home, out shopping, or online. The My Skin Authority mobile app puts a live, certified skin coach at the guest’s fingertips to create new revenue streams for spas by delivering results in a way never before seen. Can you share one important tip to help attendees prepare for and explore the 2015 ISPA Conference & Expo? First day, do a quick walk-through and approach the floor as a retail customer. What immediately catches your attention? Write the booth down and spend time on subsequent passes. 86 PULSE ■ October 2015 Can you share one important tip to help attendees prepare for and explore the 2015 ISPA Conference & Expo? Take charge and schedule an appointment in advance with vendors you are interested in meeting. Download the My Skin Authority App, free at the Apple and Google Play stores. Make sure to visit us at the Headshot Station and experience the instant gratification of our patented SGF-4 Technology™.