Putting
Lessons
into
Good Practice
BY ALEXANDER MENRISKY
rom its humble beginnings as a newsletter to the 10-issue per year glossy
magazine it is today, Pulse has long established itself as the preeminent
industry resource for spa professionals. For more than two decades, the awardwinning magazine has picked the brains of many experts, brought to light
innovations and trends, and shared business lessons and best practices. What
have been some of these game-changing trends? What have been some of the lessons our
readers learned from the pages of Pulse magazine? How are they putting the smart
tips and ideas into practice? Pulse readers tell all.
68 PULSE
■
October 2015