How do you see yourself or brand in another 25 years?
I still keep a foot in the fashion world. In October, Bellus
Academy will be sponsoring the “Beauty Behind the Fashion”
at Fashion Week San Diego. We’re thrilled to host celebrity
hairstylist and TLC’s What Not to Wear hairstylist Ted Gibson
as we showcase the relationship between fashion and beauty.
As time passes, you begin to see trends and relationships
emerge. I love how the beauty and wellness industry gives
back to support the next generation of professionals. As president of the Beauty Changes Lives Foundation, I am honored
to be part of an industry that changes lives through the gift of
scholarships for aspiring massage therapists, estheticians, hairstylists and nail professionals. Times may change but the
beauty of giving back is timeless! Just as fashion, beauty and
philanthropy were part of my life 25 years ago, I hope they’ll
continue to be part of my life and the Bellus Academy culture
into the future.
Todd Shaw
Director of Fitness, Tennis and Spa • The Club
Rockin’ the 90s in Style
Skinny Brows: Forget Cara Delevingne’s power
brows, skinny brows that looked like they were
drawn by Morticia Addams took the 90s beauty
world by storm.
Doc Martens: Thanks to the 90s rising punk and
grunge culture, British brand Doc Martens
“smelled like teen spirit.”
Jelly Sandals: Hello, Jelly-o!
Fashionista or not, plastic Jelly
sandals were all the rave.
Clunky Platforms:
Never mind that it
takes a Spice Girlswannabe to rock them,
the vertigo-inducing clunky platforms were a hot
90s fashion item.
Frosted Hair Tips: Before Justin Timberlake
brought “SexyBack,” he and his boy band cohorts
made spiked hair with frosting tips uber-cool. Are
you glad we said “Bye, Bye, Bye” to that?
at Las Campanas • Santa Fe, New Mexico
In what way have the times changed for you or your
brand? I have become a better manager because of the
people I worked with. During my early years in a leadership
position managing the spas and fitness on cruise ships, these
teams showed me that good communication, clear objectives
and having fun were the road map to success.
What’s your most memorable 90s moment? My most
memorable moment was when I boarded my first ship in
Miami in 1996 to work as a fitness director at sea. I had never
seen a ship before and had no idea what to expect. Six weeks
later, they sent me to Spain to board another ship. That was
my first international experience.
Which 90s trend you swore you wouldn’t be caught
in? I loved all the trends! Count me in.
Which 90s trend would you like to make a
comeback? My long hair! There is a strong sense of carefree
and freedom when I look back at those old pictures, probably
because I really didn’t have any responsibilities then.
How do you see yourself or brand in another 25
years? I am going to strive to continue to learn and associate
myself with talented individuals over the next 25 years. I would
like to see myself supporting younger people when I am 70 in
their success, managing facilities that support preventative wellness and engaging our world in this movement. ■
Todd Shaw learned early to work hard and play hard, seen here with an
Elvis impresonator and cruise ship crew.
October 2015
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