2 6 " 3 5 & 3 - : 1 & 3 ' 0 3 . " / $ &
+ B O V B S SZ Z
]
4 O B
BQ
Q T I P U 4 V S WF
FZ
Z 3 F T V M U UT
T 3 F Q P S U
30
TABLE
OF
CONTENTS
2
10
12
14
16
20
From Your Chairman
ISPA News and Calendar
Stay Connected
Where in the World is ISPA?
ISPA Flashback
Pulse Points
The Compensation Situation
BY JOSH CORMAN
22
Member News
BY ALLISON MARTIN
56
26 It’s Easy Being Green:
Quick Tips for Improving Sustainability
30 Member Perspectives
Maximizing Your Membership
BY JAMISON STOIKE
50
52
Pulse Showcase
Talent Topics
Mindset Reset for
Transformational Leadership
BY PETRA KOLBER
Dive Deeper
BY MICHAEL TOMPKINS
56
Money Matters
How to Really Calculate ROI
for Your Spa
BY BRANDON ROBINSON
59
SOUND OFF
58
59
60
60
61
62
64
ISPA Foundation
Sound Off
Ad Index
ISPA New Member List
ISPA Staff
People of ISPA
End Notes
ABOUT THE COVER
The past two months have been challenging, but
we are all in this together. During this time, you can
30
YEARS
STRONG
count on Pulse for insights like this issue’s tips for
a post-COVID-19 menu redesign and advice on
adding meditation as a service. Don’t forget to
count on each other for support and connection,
though—because together we are #ISPAStrong
COVER COLLAGE BY MARJA WALKER
8
PULSE
■
MAY 2020