Pulse May 2019 - Page 14

stay connected do YoU hAve eventS to Promote? USe fAceBooK it can sometimes be difficult to market your company’s events outside of your regular clientele. for that, we recommend using facebook events. You can create event-specific posts right in the discussion section on the event page and share the event with the audience of your choosing. Then, share the event page right on your main page to get those views and rSVPs rolling in! In An InStA Did you know you can follow hashtags on instagram, just like you do people and brands? This can be an excellent way to stay up-to-date on topics like #Wellness, #iSPa2019 and #iSPaDoyou, even if the posts are from people you may not follow directly. This is a wonderful way to naturally grow your network on the platform as you engage with a wider array of instagrammers. Do You folloW If not, you’re missing out on a lot of fun! on inSTagraM? With more than a billion active users every month, Instagram is the fastest-growing social media network. It’s a great place to connect with customers, market your products and keep up with any ISPA member news. @isPadoyou 12 PULSE ■ MAY 2019