Pulse May 2018 - Page 42

To UPGRAdE yoUR RETAIL SPAcE 40 PULSE BY KELLY HEITZ RETAIL SALES can be a major component of a spa’s revenue, but it’s no longer enough to have amazing products. you must present those products to your customers in a way that will entice FoR MoRE their senses, intrigue their minds, SALES want to buy. That’s a lot to ask of a ■ May 2018 give them a thrill and make them small retail space!