Pulse March / April 2018 - Page 19

stay coNNEctEd ON THE BLOG isPa iNtErviEWs Lawrence asks spa professionals what they have up their sleeves in 2018. Spotted in Greece: Lawrence Biscontini Lawrence Biscontini, our 2018 ISPA social media reporter-in-the-field, is a man of diverse talents. Not only does he serve as a mindful movement specialist, author, speaker and spa consultant for his non-profit FG2000, he also serves as the auctioneer for the ISPA Foundation Live Auction, grows his own tea as a teaologist, and teaches Pilates in Greek. A veteran world traveler, Lawrence’s home is split among three islands – Mykonos, Manhattan and Puerto Rico. This year, in addition to his other travels, he will be visiting ISPA members in various parts of the globe. Lawrence’s goal: find out what’s hot and new in trends, treatments and technology. Keep an eye on our social media channels in the coming weeks so you can find out where in the world Lawrence is, and get the skinny on popular treat- ments and trends of the spa industry. Always Learning in the ISPA Academy Handling Colorful Conversations with Guests Demetria Brand Gilkey, speaker and guest experience specialist, gives insight on how to deal with uncomfortable guests using the CURL method she coined in her own salon. Checklist for Deliberate Onboarding from Merit Gest Sometimes, it’s hard to know where to begin when it comes to hiring and onboarding new employees. Don’t worry, the ISPA Academy has you covered with a printable checklist from ISPA Conference & Expo speaker and professional devel- opment expert Merit Gest. Code of Conduct We’ve updated the look of our Code of Conduct! Head to the ISPA Academy to download a fresh copy to hang throughout your spa. In an Insta Do you follow @ISPAdoyou on Instagram? If not, you’re missing out on a lot of fun! With 700 million unique monthly users, Instagram is the fastest growing social media network. It’s a great place to connect with customers as well as friends in the industry. March/April 2018 ■ PULSE 15