Pulse June 2019 | Page 49

for the coa on the vendor’s finished product, whether it is a body oil or cream. a responsible company will have every batch of their product tested to be sure that it is free of toxins and infused with the advertised amount of cBD in each unit. a coa will also give you the assurance that there is zero, or non- detectable levels of Thc—the psychoactive cannabinoid present in the marijuana plant—in your products. This is important to many customers, especially those who work for the federal Government or live in jurisdic- tions where cannabis use is illegal. What’s a reasonable price? on average, the price of cBD is less than $.01 per mg. This varies depending upon where the product is sourced, whether it is an isolate or oil, and how much is purchased at any given time. The average cBD topical “Now that it is federally legal to grow hemp and more states are developing their hemp programs, we hope to see increased supply and a trend toward lower prices.” has between 50–500mg of cBD per ounce. While cBD can be the most expensive ingredient in a formulation, there is no reason that a natural and effective cBD product can’t be affordable for the public. furthermore, with the passing of the 2018 farm Bill, we expect to see a consistent increase in both supply and demand for cBD products. now that it is federally legal to grow hemp and more states are developing their hemp programs, we hope to see increased supply and a trend toward lower prices. What this means for you. Transparency is the key to building any healthy relationship, so don’t be afraid to ask your vendors detailed questions. Whether you are a spa director, practi- tioner, or client, you have something novel and meaningful to gain from offering cBD at your spa or in your practice. now that you know the legitimate benefits of cBD, these are the important things to remember when sourcing products for your business: l how much cBD is in the product and what type of cBD is it (full spectrum or isolate?) l Where is the hemp farm located and what are their farming practices? l Do you have a copy of their coa? The most exciting part about this booming industry is the fact that cBD offers each of us in the spa industry a chance to better serve our customers and staff with safe and effective natural medicine while generating the revenue we need to thrive. n there are more ways to integrate cBd into treatments beyond oils and balms, such as using a cBd epsom salt for soaking treatments. kelly stoll is an Advanced Rolfer and co-founder of vital Body Therapy, a therapeutic spa in Santa Cruz, California. After years of studying the medicinal properties of cannabis, Kelly and jennifer created vital Body Therapeutics to further serve their clients’ healing process. Her passion for natural medicine has led her to focus her efforts on bringing CBD to as many spas and health care practitioners as possible. jUnE ■ PULSE 2019 47