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mattison avenue sets itself apart by furnishing its spaces with high-end fixtures and equipment. Detailed research is done by in- house real estate experts to determine the best locations with maximum visibility and highest traffic for their tenants. mattison avenue facilities are operated remotely and have on average 44 suites that range between 8,000 and 11,000 square feet. “We separate ourselves from our compe- tition in our willingness to invest in beautiful, state-of-the-art furniture and fixtures to give our members a solid foundation of equipment. “We are known for our extreme responsiveness and our close relationship with our tenants. Everything we do is about the people. We are here to shepherd our tenants. We have a vision of expansion across core u.S. markets as we continue to grow at an unbelievable pace. This growth is proof of magic happening behind the scenes.” Zeel after having just turned 40, Samer hamadeh and his wife alison were both starting to feel the aches and pains that come with getting older. alison had just gone through two pregnancies and was pursuing natural 32 PULSE ■ jUnE 2019 means of recovery and wellness. This led the couple to launch Zeel, an online marketplace for beauty, wellness and health services. “We wanted to connect consumers with the right providers and quickly recognized an unmet need in the wellness space,” recalled hamadeh. “customers wanted same-day, in- home massages, but the massage industry couldn’t deliver that service. We made a pivot to massage on Demand when we noticed that a majority of appointment requests were for massages within a very short period of time. That shift is now reshaping an entire industry.” Zeel offers on-demand, at-home massages in as little as an hour, 365 days a year. They also offer an on- demand staffing solution for spas, in-room massage bookings for hotel guests and onsite treatments for corporations. customers love the convenience of Zeel’s consumer app, while hotel groups and corporate clients enjoy navigating the backend software and staffing solutions Zeel provides on very short notice. one location that is able to use Zeel to supplement their staff during rare “We are known for our extreme responsiveness and our close relationship with our tenants. everything we do is about people.” — sharilyn aBBaJay, coo, mattison avenue salon spa suites situations is the hyatt regency Lake Tahoe. Spa Director Erica Korpi explains that “Lake Tahoe, with its seasonality, presents unique opportu- nities where it is difficult to employ high numbers of full-time service providers. Working with a company like Zeel allows us to avoid turning away business during group buy-outs or holiday weekends when our staff is already completely scheduled.”