Pulse January / February 2019 - Page 56

SNAPSHOT SURVEY The October Snapshot Survey was the third of ISPA’s four annual quarterly report Snapshot Surveys. However, it also marked the tenth anniversary of the inaugural Snapshot Survey, and featured a variety of special questions centered on the people who make up the spa industry. Nearly two-thirds of respondents (63 percent) have worked for two or fewer companies over the past ten years, while five percent have worked for more than ten. The average Snapshot Survey respondent works 51 hours a week, spending 20 of those hours on email—no wonder, considering that they also receive, on average, 91 emails each day. Which of the following best describes on average how often you personally experience a spa treatment? 26% 23% The Most Notable Changes of the Past Ten Years: “I think there has been greater differentiation between the spas in terms of the experiences they provide their guests.” “The decline in talent is becoming a concern.” 16% “The fact that spa treatments are no longer considered a luxury, but a part of a healthy lifestyle that benefits overall well-being.” 16% 15% 4% 0% 4 TIMES A MONTH 54 PULSE 2-4 TIMES A MONTH ■ ONCE A MONTH January/February 2019 EVERY TWO QUARTERLY MONTHS ONCE OR TWICE A YEAR OTHER “There is a huge expression of collaboration that was not there before. When I first started in 2006, everyone kept information close to the chest.”