PSDSM Int. VOL 5 | Page 78

"Kamoni Ice"

Before you took your first sip, before you poured it into your glass, before you pulled it out of your refrigerator it was a bunch of stuff in some guy’s house. That guy was Kai “Geter” Williams. When it was first made, it was done just to see if he could do it, make a mixed drink to rival all other mixed drinks. Solely made for family and friends during the holiday season. Like that special dish grandma would make everyone looked forward too. This was the drink to have on your table. It was so good that those same people recommended that he should make it year round. One summer, during the Kingdome annual basketball game with the help of his good friend, Kai introduced “Knockout Punch” to the streets. It went over really well. For two years he let the people of Harlem sample his mix drink with great success, but his success prompted others to try and duplicate his idea. Not to be out done by them, Kai decided to make a jump to legitamacy. Not knowing how to capitalize on a proven market, he turned to his co-worker and sales rep extraordinaire Frank "Big Frank" Sendra and asked about the best way to showcase his drink. First they needed a new name. “Knock-Out Punch” was not something they felt people would want to drink. So Kai used a combination of his two daughter’s names Kaishay and Damoni and came up with what is commonly known as Kamoni Ice. Next they needed to change the look. At the time, it tasted great but looked awful. Last, they needed a bottle that really stood out when you saw it. With an attractive new color and appealing bottle, they launched the business Kamoni Ice LLC. Over the last 8 years, Frank and Kai have worked vigorously to establish a foothold in a highly competitive industry. They take Kamoni Ice anywhere it's allowed letting anyone that is willing give it a try. Their special blend has created a small but growing following. These two guys still believe in the bedrock principle that is the American dream, that if you work hard enough you can achieve great things. Who knows if Kamoni Ice will last the test of time, That’s for history to decide. For now, when you take that first sip, if you don’t feel the wind in your hair and the sand at your feet, either it’s not cold enough or you’re not drinking

Kamoni Ice.