2019 ADVERTISING MEDIA KIT
www.tacticsmagazine.com
TACTICS MAGA ZINE
The Global News Source for Shopping Center Professionals
6,500 WEEKLY SUBSCRIBERS • 26,000 READERS EVERY MONTH
Recognized since 27 years as the industry’s leading trade publication with a strong marketing focus,
Tactics has expanded its content to share strategies relating to other aspects of shopping center business,
including leasing, center management and maintenance, property development, retail store operation and
promotion, professional development, and more. That’s in addition to continued coverage of advertising
campaigns, seasonal programs, sales promotions and events, technology-based initiatives, and other
marketing strategies.
Tactics Magazine – Website & Print Edition
Tactics Magazine publishes content online to deliver weekly news posts on its Web platform. It prints
quarterly special editions as well, focusing on Entertaining Kids, Holiday Marketing, Retail Technology, and
Visual Merchandising.
The magazine is designed to assist professionals who are responsible for marketing and managing shopping
malls, open-air centers, lifestyle and town centers, outlet centers, and retail parks.
Our readership, which ranges from property-based managers to senior corporate executives, has proven
purchasing powers across all areas of shopping center management—creative design, media planning, leasing,
market research, décor, sales promotion and events, digital marketing, operations, maintenance, sustainability
upgrades, and customer service.
If you are serious about targeting this very lucrative pool of decision makers, advertising in the online and print
editions of Tactics Magazine is your best option.
We are now on Twitter. Follow us on twitter.com/TacticsMag.
We are now on Twitter. Follow us on Twitter.com/TacticsMag.
Advertising Email Contact: Marianne Svensson, marianne @tacticsmagazine.com
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