Christian Reader October 2008 | Page 32

32 The Christian Reader October 2008
Computer Daze Travel Center Worldwide Gail Leonard , Jacksonville , Florida Christian Reader October 2008
Gail V . Leonard President / CEO

Top 7 Reasons Why You Should Have a Business Website

32 The Christian Reader October 2008

Outstanding opportunity to own your own business with low startup and overhead costs Stop by the Gateway Bookstore ( located in the Gateway Shopping Center across from Rent a Center )
for our weekly Travel Parties every hour starting at 12:00 pm . We look forward to seeing you there . For more information online on the business opportunity , visit http :// www . dazetravel . myttn . com / opportunity . asp ? CO _ LA =
Having a website has become a true necessity nowadays . Here you will find all the required website resources in one place - 24 / 7 web hosting services complemented with FREE bonuses such as popular php scripts , marketing tools and website builder , among others . Having a website of your own provides your business with invaluable advantages over the traditional advertising channels . There are at least 7 reasons why you should present your business online :
❶ Increased customers ’ convenience : Searching for businesses and products over the Internet is much easier and quicker than leafing through the Yellow Pages . Anytime a potential or existing customer wants to find out more about your business , they can easily do that , especially if you have an “ FAQ ” section added . Your customers can be always in touch with you , all they need to know is the address of your website .
❷ Greater accessibility to your business profile : Your business profile will be accessible from EVERYWHERE . No other ad channel provides such global coverage . You will not depend any more on restricted presentations based on phone book entries . What is more important , more and more customers nowadays resort to the Internet when searching for products , services and businesses .
❸ Greater opportunities for promoting your business portfolio : People can ’ t buy your products or services if they don ’ t know that they actually exist . Through a WEBSITE you can tell your potential audience much more than you could possibly do via any print advertisements , Yellow Pages listings , or TV / radio commercials . There are no limitations with regard to space and time , nationality and residency . You can say as many things as you want , to as many people as wish . And your business representation can be as resourceful as is the Internet .
❹ Low-cost efficient advertising : Practically , what happens is – your website runs a NON-STOP PROMOTION of your business ! Your customers are always able to obtain up-to-date and thorough information about your services or products . Instead of having to rely on randomly aired TV or radio commercials , they can simply browse through your website whenever they have time or need to .
❺ Around-the-clock availability : A website is available 24 hours a day , 7 days a week , and 365 days a year . It will be your hardest-working employee , never getting sick , or taking holiday . And you can always rest assured that your website is there for you – to answer to your customers ’ questions , or to collect their feedback instead of you .
➏ It saves time : With a website , prospective customers can learn about you and your business at any time of the day or night without you having to be all the time pre-occupied with the process . The time you would otherwise spend on answering or re-directing of your customers ’ questions can be now saved and invested in further activities to increase your profits , in other words – in further expansion of your business .
❼ It saves money : You can save a lot of money spent otherwise on print and postage costs for brochures , coupons , flyers , specials , newsletters , and other mailings . Furthermore , while regular renewals of printed materials can be quite expensive and also time consuming , updating information on your website is always handy , fast and most important – amazingly efficient . As we all know , nothing is more valued in a business than optimal productivity for minimal input costs .